Challenge: This video was created by Story Real Studios as a spec ad to show Cannondale what we could do if we were to work with them.

Our crew started filming at 4:45am to capture the incredible early morning color & light. Believe it or not, we filmed 1/2 of this project on a cellphone.

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For those who have not heard of spec ads, they are videos produced independently in the hopes of winning over a new client.